Monthly goals and action items for holiday marketing in 2022 Forget about January — September is the New Year for society. When summer ends, and we return to school and work, we alter our lifestyles, establish routines, and alter our purchasing habits. That doesn’t mean you should postpone your Christmas marketing strategy until the leaves turn orange and pumpkin spice lattes appear on menus. Start early to get your brand on the radar of gift-givers. Read this list and cross each action off twice to make the most of the rest of......
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Stop accidental clicks on your advertisements right now Do you get frustrated while navigating through a website and inadvertently click an ad that leads you far astray? This can have an impact on your ad revenue, and it is incredibly inconvenient for your readers. Have you ever had unusually high click-through rates on some ads? This occurs when a reader mistakenly clicks on an ad while visiting your site just for the content. In the event of too many unintentional ad clicks, your advertisers may decline or stop bidding on your ad......
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